Advertising

Why is the 70-210 mm lens my choice for street photography?

    ''Rules are made to be broken.” But which rules to begin with? Ah, the ones according to which the best lenses for street photography are the 35 or…
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Movie genre and audience reaction to product placement.

            Cinematic theory suggests that audience members experiencing a film lit in the noir style will interpret the highly shadowed, dark, and contrasting images with…
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What is advertising in our visual era?

      Advertising has evolved and still has to in our visually saturated era. Visuals are everywhere from Facebook to Instagram, street signs, advertising is just another tool used…
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